Smart Button is a leading developer of loyalty marketing solutions and rewards programs for the retail, sports, entertainment and leisure industries. Smart Button’s on-demand, web-based loyalty platform helps companies identify their most loyal customers, tailor and segment customer data and use that information to market more effectively.
The loyalty platform enables clients to capture, track and profile in-depth information about their customer across multiple transactions and touch points and provides comprehensive insight into valuable information that can help clients build one-to-one relationships with their patrons.
Smart Button has been helping organizations achieve their business goals by creating a revolutionary rewards network that in turn helps with customer acquisition, customer retention and increased profits. Since its inception in 1994, Smart Button has quickly become an industry leader in the development and implementation of affordable loyalty marketing solutions and rewards programs for clients in the sports, entertainment, leisure, gaming and retail industries. Clients include Churchill Downs, Gold Coast Hotel and Casino, The Orleans Hotel and Casino, Sam's Town Hotel and Casino, Suncoast Hotel and Casino, Baccarat Casino, The Palace Casino, Cosmopolitan, Hard Rock Casino, The M Resort Spa Casino, Tropicana Casino, Palms Casino Resort, Stampede Casino, Ajax Downs, Canterbury Park, Emerald Downs, Magna, Entertainment, NYRA, Delaware North Companies, Irish Greyhound Board, Penn National Gaming and more.
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